Post by account_disabled on Oct 26, 2023 7:38:40 GMT 1
If you have an account-based outbound strategy, you can start by building a list of e-commerce companies you want to target and then find the decision-makers in these companies. As the Technology filter of LinkedIn Sales Navigator doesn’t work, your only weapons here are the keywords and industries. Think about the keywords you want to see appear in the company page of your prospects. Here we chose E-Commerce and Fashion. Let’s start by using the Sales Navigator advanced search filters to find your target audience.
So our boolean will start with “E-commerce” AND “Fashion“ how seo expate bd to find e-commerce companies on linkedin Then think about all the potential irrelevant companies that could appear in this search (consulting firms, agencies, Saas Products for e-commerce etc Exclude some keywords to avoid seeing them appear on your search like Agency, Consulting, Services, Platform, Software So our boolean wi E-commerce AND Fashion NOT Agency NOT Consulting NOT Services NOT Platform NOT Software Notes A good practice is to exclude keywords as you explore you search. Maybe you won’t find all the keyword to exclude on the first shot. This is an iterative process.
Once you have a curated list of e-commerce websites, you can start to add them into an Account List how to create an e-commerce account list on linkedin sales navigator Your list will then appear on the Account List tab open account list linkedin sales navigator Once you are happy with your list, you can use Lead Search to find the decision-makers within the e-commerce companies you just selected. Go to Lead Results > Custom Lists > Accounts > Select the list you created e-commerce with account list sales navigator All the people working in these E-commerce companies will appear on the search sales navigator search results e-commerce.
So our boolean will start with “E-commerce” AND “Fashion“ how seo expate bd to find e-commerce companies on linkedin Then think about all the potential irrelevant companies that could appear in this search (consulting firms, agencies, Saas Products for e-commerce etc Exclude some keywords to avoid seeing them appear on your search like Agency, Consulting, Services, Platform, Software So our boolean wi E-commerce AND Fashion NOT Agency NOT Consulting NOT Services NOT Platform NOT Software Notes A good practice is to exclude keywords as you explore you search. Maybe you won’t find all the keyword to exclude on the first shot. This is an iterative process.
Once you have a curated list of e-commerce websites, you can start to add them into an Account List how to create an e-commerce account list on linkedin sales navigator Your list will then appear on the Account List tab open account list linkedin sales navigator Once you are happy with your list, you can use Lead Search to find the decision-makers within the e-commerce companies you just selected. Go to Lead Results > Custom Lists > Accounts > Select the list you created e-commerce with account list sales navigator All the people working in these E-commerce companies will appear on the search sales navigator search results e-commerce.